Why tourists choose Airbnb? – Analysing motivation factors among Hungarian travellers

Dudás, G., Vida, Gy., & Boros, L. (2020). Why tourists choose Airbnb? – Analysing motivation factors among Hungarian travellers. Modern Geográfia, 15(2), 1–27. https://doi.org/10.15170/MG.2020.15.02.01

Airbnb has grown very rapidly over the last decade and became a valid and important competitor of traditional accommodation providers. This growing importance calls for better understanding of the motivational factors of tourists’ and identifying why they choose Airbnb instead